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Journal.

Training methods, meal architecture, the actual science I'm reading, and field notes from current preps. No fluff, no listicles.

Featured Post Hero · 4:3
Featured · Method · 8 min read

The bottleneck rule — why most diets fail in week three.

If your plan isn't built around the one variable you can actually control this month, you're going to quit. Here's how I find that variable for every new client — and what changes once we do.

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Nutrition · 5 min read

Macros without the spreadsheet

Track when it matters, eyeball when it doesn't. The hybrid system I use with 90% of lifestyle clients to save their sanity.

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Show Prep · 12 min read

Posing is the lift you're skipping

Why I make every prep client log posing like an accessory — and exactly what the weekly session looks like, from 10 weeks out.

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Training · 6 min read

The 80% rule for in-season athletes

How to keep getting stronger when your sport already takes most of your recovery. The volume cap I use with every in-season client.

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Nutrition · 7 min read

What "high protein" actually means

The number isn't the same for every client. Here's how I dial protein by body comp goal, training age and recovery — with real ranges.

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Method · 9 min read

Reading a check-in like a coach

The five data points I scan every Monday morning — and the question I ask before changing anything in the plan.

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Recovery · 4 min read

Sleep is the cheat code

Why I won't change a client's training or nutrition until sleep is locked in — and the 4 levers I pull before anything else.

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Show Prep · 10 min read

Peak week — what actually moves the needle

Sodium, water, carbs, hat-tricks. What I keep, what I drop, and why most peak protocols overthink it into the ground.

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Method · 6 min read

Why I retired the cookie-cutter plan

The mistake I made for two years before I figured out custom isn't just a marketing word — it's the entire job.

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